HfG Ulm: Exhibition Fever
The exhibition HfG Ulm: Exhibition Fever by the HfG-Archiv Ulm presents, for the first time, an opportunity to explore the exhibition activities of the Ulm School of Design (HfG), which contributed significantly to its international reputation.
Without doubt, one of the most influential schools of design in the twentieth century, the HfG Ulm was a pathfinder for our contemporary understanding of design as an interdisciplinary practice. With hitherto unpublished materials, such as architectural models, professional trade journals, and historical photographs, HfG Ulm: Exhibition Fever illustrates how the school circulated their design positions and concepts around the world.
Exhibitions were so in vogue in the 1950s and 60s that experts spoke of an “exhibition fever”. Design was the topic of numerous exhibitions and fairs, and the HfG Ulm played a prominent role in these developments: During its 15 years of existence, the school organized an array of exhibitions to increase the visibility of its design position and to convey its elaborate teaching methods. Besides these self-portraits, members of the school conceived exhibition systems for external commissions, such as Braun and BASF as well as a contribution for the German Pavilion at the 1967 World Exhibition. Exhibitions were always a vital experimental terrain for the school’s design innovations. The dynamic atmosphere of these decades becomes tangible for visitors to HfG Ulm: Exhibition Fever through presentations in diverse media. The focuses range from the impact of the Ulm School of Design and its global reception to the search for an ideal exhibition design.
The showcase HfG Ulm: Exhibition Fever forms the conclusion of the four-year research project “The Visibility of the Ulm School of Design: From Ulm to Montréal”, which was supported by the Volkswagen Foundation and organized by Folkwang University of the Arts, Essen, the HfG-Archiv Ulm, and Pforzheim University.
Curatorial Team: Viktoria Heinrich M.A. (Leitung Head), Christopher Haaf, Linus Rapp
Design: Studio Erika, Kempten
Project board: Prof. Dr. Thomas Hensel (Hochschule Pforzheim), Dr. Martin Mäntele (HfG-Archiv/Museum Ulm), Prof. Dr. Steffen Siegel (Folkwang Universität der Künste Essen)
The opening will take place online at 7 p.m. on April 30, 2021. Registration is required. We will gladly accept it at firstname.lastname@example.org and will then send you a link in due time.
With kindly support